If you are in the throes of redesigning your website content or, rethinking a website design, then this post is for you. When I...
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Hints And Tips
Easier said than done I know because what do we all want? We want people to buy our products and services and to do...
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Whilst there is a general perception that print is on the decline, you should never rule out the power of print which is why...
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Writing, designing and developing good website content requires thought and planning. Deciding on the structure and navigation so there is a logical flow and...
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How to research your target audience and, who is your target audience? Are usually the first questions I ask any new and existing customer...
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A direct mail letter can work wonders for your brand and your profitability. Why not consider a mailpiece as part of your content marketing...
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Why is developing your brand in print and online important? What does the personality and tone of your website, sales, and marketing collateral have...
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Copywriting is the magic of creating words for advertisements, billboards, promotional material, brochures, websites, print collateral, the list is endless. Copywriters are salesmen they...
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At a recent networking event, I circulated the room and was stopped by a gentleman who introduced himself. I asked why he was here...
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We live in a world full of words. On billboards, websites, emails, magazines, direct mail, brochures and catalogues not forgetting online digital content. Who...
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