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Life after the GDPR

It has been quite sometime since I last committed a blog to One Woman’s View. copywriting services

GDPR pretty much dominated many businesses and Digital Print Management was no exception.

Having worked under the data protection act of 1998 through delivering payslips, cheques, invoices and transactional documents, the introduction of the GDPR and its requirements was nothing new but like many it caused plenty of headaches and frustration.

Individuals and companies were left confused, stressed out and wondering what the GDPR was really all about.

Many exploited the GDPR to put in place terms and conditions that were beyond the realms of the requirements of the revised act.

One of the main objectives of the GDPR was to ensure companies are able to demonstrate due diligence when it comes to managing their customers’ data.

But, this was interpreted by many as the perfect opportunity to email every single customer on their database to gain an opt-in agreement.

Still, it gave me the chance to get rid of all the unsolicited emails I never signed up for in the first place but had accepted as part of the business process.

I can honestly say my inbox is less than half of what it used to be.

The whole GDPR process became so complex, costly and resource intensive that it almost made sense to call it quits and walk away from it all. But I’m still here.

Unnecessarily complicated and ambiguous not even the ICO could provide specific documents or draft contracts to help customers so it was a case of interpreting the requirements and then putting appropriate processes in place.

copywriting servicesFor many companies, the GDPR is still a work in progress and open to interpretation.

~Enough of the GDPR~

In between doing all of the above and more, I undertook to have the website overhauled and refreshed.

And I hope that you like it?

Websites are so subjective, aren’t they? What is one man’s waste is another man’s treasure, I’m sure you understand what I mean. I wanted the website to be simple and easy to navigate.

If you have any comments or thoughts please drop me a line below, I would welcome any new ideas or suggestions.

One Woman’s View delivers copywriting, content and digital writing services for SME’s you can find out more here.

I’ve spent over twenty-five years in print helping our customers create great sales and marketing copy so it made sense to take that knowledge and formalise my writing skills with an industry recognised copywriting qualification, for more information you can find out more here.

For those of you that follow me you know my eldest starting University last October and completed his first year back in June.

Where did that go?

Letting go was the hardest thing I’ve ever had to face and you can read more about it here.

We had our first holiday without him and surprisingly it wasn’t as painful as I thought it was going to be.

I had been dreading it wondering how his brother would feel without him, his best friend and companion choosing to work two summer jobs.

A combination of exhaustion and a desperate need for a holiday meant that I didn’t feel the pain of him not being with us.

After two weeks he finally joined us and three became four once again.

But I know as each year passes it might well be the last time the four of us holiday together and that’s when I feel that sense of loss.

Like most mothers, you hang onto as much as you can and make the most of it.

Life has changed and getting used to being the three of us has been a seismic shift.

Felt mostly on Sundays when I make it a priority that we all sit down and have lunch together.

That too has changed with the arrival of his girlfriend, almost five months into being together that too has taken a bit of getting used to, four has very definitely become five.

She is a wonderful addition to the family and we love having her around.

She has been great for my eldest son settling him into adulthood and he has grown in stature.

It is so lovely that he takes great care of her sometimes assuming the role of an older brother as well as a boyfriend.

And, as we head to the end of September the time is drawing close for him to start back at University.

Meanwhile, my youngest takes everything in his stride delighting everyone with his wit and personality.

He too has a long road ahead of him as he starts his GCSE program whilst I try to get my head around the new grading system.

Summer came and went and like most of you reading this you probably wondered what the heck?

And finally:

MOTHERHOOD – powered by love

Fuelled by coffee

Sustained by wine

Ⓒ ANON

Further reading for you

https://onewomansview.co.uk/i-can-let-go-now/

https://onewomansview.co.uk/my-autumn-reboot-and-hello-september/

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